Grubhub is underrated. Most operators leave money on it.
Fewer restaurants compete for visibility on Grubhub, Sponsored Listings cost less per click, and corporate accounts spend more per order. We rebuild your Grubhub channel to capture all three. Done-for-you, in 3 to 4 weeks.
- From $1,000
- 3–4 weeks
- Done-for-you
- Made for US restaurants
Most operators treat Grubhub as an afterthought. That's exactly why it's profitable.
Grubhub has fewer competitors per zip code than DoorDash or Uber Eats. Lower competition means lower ad costs and easier ranking — if you actually show up. Here's what's silently hurting your Grubhub channel every week:
- Your listing is stale. Most operators set up Grubhub once in 2020 and never touched it. The platform changed; your listing didn't.
- You're not using Sponsored Listings. Grubhub's CPC is meaningfully lower than DoorDash or Uber Eats — but only if your fundamentals are tuned. Most operators skip it entirely.
- You're invisible to Grubhub+ members. Grubhub+ subscribers order +30% more often and bigger baskets. Not enrolling in the right offers loses you a high-value segment.
- You're missing corporate accounts. Grubhub for Work funnels office lunch budgets to restaurants. The AOV is 2-3x retail. Most operators don't even know it exists.
- Your match rate is hurting you. When orders come in wrong (missing modifiers, wrong items), Grubhub deprioritizes you. Most kitchens never see the metric.
- Your photos are old or generic. Grubhub's algorithm rewards updated, high-quality photography. Stock images or 4-year-old shots quietly sink visibility.
A 4-phase rebuild, in 3 to 4 weeks.
No long retainers. No "ongoing optimization" with vague deliverables. A clear scope, a clear timeline, and a fully tuned Grubhub channel at the end.
Audit
Listing visibility analysis, match rate review, Grubhub+ penetration check, corporate accounts opportunity assessment.
Rebuild
Rewrite menu, restructure listing, brief new photos, set up Grubhub+ offers, register for Grubhub for Work.
Launch
Push the new listing live, activate Sponsored Listings with a tuned budget, set up match rate SOPs.
Handoff
Weekly review dashboard, written SOPs, KPI tracking template, 30-day post-launch check-in included.
What's included in the Grubhub Optimization.
Every line below is a concrete deliverable. No vague "consulting time". You get a finished asset for each item.
- Full Grubhub listing audit + visibility report
- Match rate diagnosis & kitchen SOP fixes
- Menu structure rebuild (categories, item order, hierarchy)
- 100% rewrite of item names & descriptions
- Photo brief for 8-12 hero items (you shoot or we coordinate)
- Grubhub+ targeted offers & bundles strategy
- Grubhub for Work (corporate accounts) enrollment & setup
- Modifier group restructure for higher AOV
- Sponsored Listings budget & bid strategy
- Ratings defense protocol (response templates & SOPs)
- Custom KPI dashboard (Excel template)
- Hours optimization & prep-time tuning
- Weekly review template (one-pager you can keep using)
- 30-day post-launch check-in
- WhatsApp support during the engagement
What our clients typically see in 60-90 days.
These are ranges, not promises. The result depends on your starting point, market density, and how disciplined you stay with the new system.
From the listing rebuild and Sponsored Listings.
Cheaper clicks vs other platforms once optimized.
From bundles, modifiers, and corporate accounts.
Better algorithm scoring & happier customers.
The Grubhub Optimization is built for you if…
- You run an independent or small-chain US restaurant (1-3 locations)
- You're already on Grubhub (or you should be — we'll tell you)
- You're in a city with corporate offices (Grubhub for Work potential)
- You can commit 2-3 hours/week during the rebuild
- You want a finished system, not endless consulting hours
You're looking for…
- A 50+ location chain rollout (we work with smaller operators)
- A long-term retainer with vague deliverables
- Just a one-off "marketing audit" with no execution
- Markets where Grubhub doesn't operate (very rural or some Western states)
From WhatsApp to kickoff in 5 days.
No forms to fill, no calendar links. We chat on WhatsApp first to see if there's a fit. If yes, you get a written proposal in 48 hours.
Chat on WhatsApp
Tell us about your Grubhub setup. 10-15 minute chat to scope what's possible.
Free quick audit
We check your public Grubhub listing & flag the top 3 leaks. No commitment.
Written proposal
Scope, timeline, deliverables, and price in a one-page proposal sent within 48 hours.
Kickoff
50% upfront, kickoff within 5 business days, full handoff in 3-4 weeks.
Grubhub Optimization — Common Questions
Depends on your market. In cities with strong corporate density (NYC, Boston, Chicago, DC, San Francisco), Grubhub for Work alone often justifies the channel. In other markets, Grubhub still has lower competition than DoorDash, meaning lower ad CPCs. We'll tell you honestly during the audit if it's worth it for your specific market.
3 to 4 weeks from kickoff to handoff. Audit takes about a week, rebuild 2 weeks, launch and handoff the last week. We commit to dates in writing.
We can include onboarding in the engagement. The signup process takes 1-2 weeks on Grubhub's side, then we run the full rebuild from day one — meaning your launch is already optimized, not the "set it up and tune it later" mess most operators end up with.
For some restaurants, yes — a massive deal. Corporate accounts run on stipends, which means employees order what they want without price sensitivity. AOV typically 2-3x retail. If you're in a corporate-heavy market, it's often the highest-margin channel on Grubhub.
You can take each platform service separately, or pick our Multi-Platform Strategy which covers all three platforms plus direct ordering in one engagement. More cost-effective if you're on all of them.
14-day revision window after handoff — anything that doesn't match what we agreed in the proposal gets fixed at no extra cost. After that, additional changes are scoped separately.
Stop ignoring the platform with the lowest CPC and the best AOV.
Chat with us on WhatsApp. 10 minutes is enough to see if there's a fit. If not, you walk away with a free quick audit anyway.